The cost of software for various purposes has increased sharply in Russia since the beginning of the year. In this respect reports Vedomosti publication.
The biggest increase in prices (with an average of 40%) was in the corporate segment. Such media data was provided by the companies Reksoft Consulting and IVA Technologies. The price of software in the consumer segment also increased, but to a lesser extent – by 10%. This was reported by M.Video-Eldorado and Ozon.
The price of development management software has increased the most in the corporate segment: today a license for such software costs at least 3 million rubles. Also up to 100 thousand rubles. Development environments have become more expensive for licenses. License prices for graphic design programs increased to 60 thousand rubles. a piece.
Both foreign and domestic software have become more expensive. Distributors and integrators explain the increase in prices of foreign products by increasing costs: software, like equipment, also has to be imported into the Russian Federation, often through parallel imports. Russian software has become more expensive due to the increase in the wage fund and reduced competition in the market due to the departure of foreign players.
Market participants expect increases in software prices to continue next year.
Previously the online advertising market in the Russian Federation appreciated 400 billion rubles.