In the period January-October 2023, Russia’s market for computer equipment and components amounted to 322 billion rubles. This was stated in a study by analysts of the online game development school XYZ School, which is part of the Ultimate Education educational company, the results of which are available on socialbites.ca.
Analysts conducted a study of the market and consumer preferences, after which they came to the conclusion that in 2023, 42% of buyers will choose ready-made solutions in the form of laptops or assembled PCs with complete system units. At the same time, the majority of Russians (58%) purchase individual components to assemble or upgrade their computers.
During the analysis of the computer components market, it was found that data storage devices (HDD and SSD) are the most popular among Russians and take first place in terms of sales. RAM is in second place, and video cards are in third place. Processors and motherboards round out the 5 most popular components.
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