One of the main reasons for the failure of Windows Phone was the rapid loss of interest of cellular operators in devices running this operating system. In this respect reports Windows Latest version, citing the words of Brandon Watson, Microsoft’s former head of Windows Phone development.
Windows Late explains that in the US and some EU countries, mobile operators sell popular smartphones at competitive prices to their subscribers. Its success in the market largely depends on the operator’s interest in a particular model.
According to Watson, carrier interest for smartphones running Windows Mobile lasted a maximum of two weeks. Then the companies went back to the iPhone and the flagship on Android, pushing Nokia Lumia into the far corner.
Another major reason for Windows Phone’s failure, according to a former senior executive at Microsoft, was its more modest app library compared to iOS and Android. According to Watson, the development of app stores was limited by Microsoft not providing all the necessary tools to third-party developers.
“I actually think the biggest problem in our history is that we don’t allow developers to use the tools we use in-house,” he said.
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