In the near future, Apple will spend about a billion dollars on the development and implementation of its own analogue of ChatGPT based on generative AI Ajax on its devices. Read about it in your new newsletter, Power On reported Bloomberg journalist Mark Gurman.
According to Gurman, the department responsible for the development and integration of artificial intelligence is headed by John Giannandrea, Craig Federighi and Eddie Cue. Giannandrea is playing a leading role in this project, as he and his team are building core AI technologies and also modernizing Siri to interact with a neural network. Federighi’s team is responsible for integrating selected AI features into the next version of iOS. Q’s group is working on adding AI to iOS apps like Apple Music, Pages, Keynote and more.
Gurman writes that there is currently a discussion at Apple about how to implement artificial intelligence into devices. Will cloud computing be used, or will operations be handled by the standard processors of smartphones, tablets and computers? The journalist does not exclude that developers will eventually arrive at a hybrid scenario in which some tasks are performed autonomously, while others are performed on a remote server.
Bloomberg reported that Apple was caught off guard by the success of Microsoft and ChatGPT, as well as Google and Bard. The company sees failure to respond to the rapidly developing trend in a timely manner as a big mistake.
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