In the third quarter of 2023, sales of smartphones worth more than 80 thousand rubles in Russia reached 400 thousand devices; This is 2.8 times more than the same period last year. socialbites.ca was informed about this by the press service of MTS. In terms of money, the market for expensive smartphones during this period tripled, reaching 46 billion rubles.
Sales in the expensive segment increased mainly thanks to Apple and Samsung. In the third quarter, the monetary share of the American brand strengthened by 5% and reached 29% in the entire smartphone market. The Xiaomi brand ranks second with a share of 22 percent, while Samsung ranks third with a share of 17 percent, revealing positive dynamics for the quarter for the first time since 2022. In terms of physical terms, Xiaomi brand is the leader with 32%. This is followed by TECNO and Infinix with 15% and 11% respectively.
Sales of smartphones in the middle price segment range from 30 to 40 thousand rubles. also grew. But only twice.
MTS stated that the Russian smartphone market as a whole showed growth for the second quarter in a row. Thus, from July to September, 8.1 million smartphones were sold in Russia for a total of 181 billion rubles; This is 44% more in units and 66% more in money than in the same period in 2022.
Previously “R-FON” developers refuted copying another smartphone.