The American company Apple retained its leadership in the laptop segment, after leaving the Russian market, its market share has hardly changed. The newspaper writes about it “News” with reference to data from a partner company of several electronics manufacturers.
According to analysts, Apple’s laptop share in the first half of 2023 was 6.6%, compared to 7% a year ago. In the same period, the shares of other major manufacturers in the category decreased by half on average.
For example, Lenovo’s share in the laptop segment for the first half of 2023 was 8.1%, compared to 15.4% for the same period last year. For Asus, it fell from 17.8% a year ago to 9.7%. HP’s share fell to 3.8% from 21.3% last year.
Eldar Murtazin, a leading analyst at Mobile Research Group, said MacBook and laptop sales fell by about 25% during the year, but Apple’s share of the portable computer market remained unchanged.
“Apple’s market share will likely stay at the same level as parallel imports are working well right now,” said Artur Makhlayuk, business analyst at F+ tech-Marvel.
Previously, the price of the current iPhone in Russia sank by 25%.