After months of rumors and waiting, the day has come. view presented this afternoon Vision Prohelmet mixed reality (augmented reality and virtual reality) aims to transform the digital market as it did in 2007. iphone. This device will try to be the gateway for the call. virtual universe dominate an emerging market that promises billions of dollars in profits.
The US technology giant celebrated its anniversary. WWDC 2023, the annual conference where it presents its innovations. None of them created as much anticipation as the glasses that will combine virtual reality and augmented reality. Mark Gurman, a famous journalist from ‘Bloomberg’ announced that its price will be around $3,000.
In the last two decades, Apple has launched all kinds of products that have changed the tech industry. ipod From the iPhone and iPad to the Apple Watch. The Cupertino company wants its mixed reality headset to make a big impact and usher in a new digital age.
However, betting is risky because it is a very immature market and the idea of tying your face Internet It does not attract much attention among users. Last year, ‘The Wall Street Journal’ reported that six months after its purchase, more than half of Meta’s helmets are no longer in use. Despite this, large corporations continue to invest billions in this emerging business. owner Facebook And instagram currently controls almost 80% of the market.
many applications
The new Apple device will come with a wide variety of features Applications For experimenting in the 3D interface. Some of these ‘apps’ will belong to other devices of the company (Calendar, FaceTime, Emails, Photos, Music, Camera…), but will adapt third parties as well. Games are expected to be a core piece.
You will also need an external battery, which the user must carry in his pocket. According to Gürman, Apple hopes to sell 900,000 units in its first year.
Other great news
Mixed reality headsets aren’t the only news from Apple. The company also applied iOS 17 And iPadOS 17New mobile and tablet operating system with improvements in voice assistant siriAdds end-to-end encryption for chat iMessageIt lets you turn your iPhone into a landscape alarm clock and introduces NameDrop, a new feature for sharing information between two devices.
Apple also introduced a new one. Macbook Air 15-inch, the brand’s thinnest and lightest operating system to date macOS Sonoma for your laptops, Mac Pro with the latest generation microprocessor M2Ultra and your smartwatch with the WatchOS operating system apple watch.