As part of the development of cooperation on the VK Video platform, Medium Quality shows will air five days earlier than other sources. The company produces content that is popular with Internet audiences. These are funny projects, shows from the Labelcom channel, educational projects, stand-up concerts from Outside and many others.
Also, VK Video will launch new content products and show formats soon. It is planned to expand the library of movies and series, publications and videos of famous bloggers on the platform.
“The launch of VK Video as a separate platform took place in the fall of 2021. After the results of its first year of operation, the platform has seen a steady increase in interest from viewers, authors and copyright holders. In the fourth quarter of 2022, the average daily views of VK Videos (excluding VK Clips) reached 1.96 billion, up 36% compared to the same period in 2021.”
VK Video is a platform that brings together video content from all VK sources. Viewers can watch movies, shows, series, blogger videos and more. Monetization is carried out with the help of short ads in the video. The platform is available in apps as well as on mobile devices, as a web version and as an app for Smart TV.