The failure of the iPhone 14 Plus was facilitated by the high price and proximity to serious competitors. About your analytics material declaration Michael Ellison is the author of DigitalTrends. According to him, the iPhone 14 Plus has become one of the main technical malfunctions of 2022.
First of all, Ellison criticized the Apple smartphone for its high cost – $ 899. By iPhone standards, this is an acceptable price, but the problem is that in the window next to the 14 Plus there are 13 Pro Max models, which are more functional, not inferior in screen size, but cheaper.
In addition, the novelty differs from the 14 Pro Max model with a price difference that is not too big. According to Michael Ellison, when someone decides to spend $900 on a smartphone, plus or minus $100 doesn’t seem like a big difference to them.
The second major factor contributing to the iPhone 14 Plus’s failure was strong competition. Along with the controversial Apple smartphone, the Google Pixel 7 Pro has gone on sale, which, according to DigitalTrends, surpasses the 14 Plus in almost everything, but also costs less.
“I think the iPhone 14 Plus falls into a buyer’s blind spot in terms of price and features. The 14 Plus is quite expensive, but offers minor innovations compared to the previous generation models. In my opinion, buyers who are prepared to pay a round sum for a smartphone are more looking at the iPhone 14 Pro and 14 Pro Max. If they want to save money, they will pay attention to the basic iPhone 14 first,” said Ian Strijak, deputy director of analytics firm Counterpoint Research, while discussing the fate of the iPhone 14 Plus with DigitalTrends.
As a result, Ellison noted that in 2023, the controversial Apple smartphone will not be able to heal itself. He said that due to the deteriorating economic environment, buyers will continue to look at older iPhones like the 11-13 Pro Max and prefer them because of the lower price.
Formerly socialbites.ca Wrote The iPhone 6 and 6 Plus have become the best-selling smartphones in Apple’s history.