Sportswear brand Nike has released a 10th Anniversary Tech Fleece Ad Campaign featuring some of today’s top athletes. writes about it hypebeast.
Norwegian football player Erling Haaland, English football player Phil Foden, Spanish tennis player Carlos Alcaras, Japanese tennis player Naomi Osaka and other famous athletes posed for the Nike campaign.
In the commercials, sports stars engage in unconventional activities, such as Alcaraz handing out tennis balls at dinner, while others hold meetings in the office and iron their clothes.
The Don’t Sweat the Tech-nique campaign introduces a fall clothing collection made from recycled materials.
In August, Nike will release special shoes for the 45th anniversary of basketball player Kobe Bryant. Nike owns 18% of the sneaker market and is the leader in this category.
The brand was founded on January 25, 1964 by Phil Knight and was originally called Blue Ribbon Sports. The brand was renamed Nike in 1978. The company now sells products under the Nike brand and the Nike Golf, Nike Pro, Nike+, Air Jordan, Nike Blazers, Air Force 1, Nike Dunk, Air Max, Foamposite, Nike Skateboarding, Nike CR7, Hurley International, and Converse brands.
Previously reportedThat the Nike brand created a non-sports apparel line.