Only one day is enough for 20% of Russians to buy gifts for the New Year. This was demonstrated by a study conducted by SberMarket in partnership with Rusopros. Received by socialbites.ca.
The majority of respondents (63%) said they had not spent more than a week buying gifts.
Russians need more time to choose clothes for the holiday.
“Russians need an average of a week to buy a festive outfit for New Year’s Eve. Some spend about a month on this, among them the number of women is twice as much as men. The older the respondents are, the less inclined they are to get into their festive style,” the study says.
It was also noted that the majority will receive new holiday decorations this year. Only 30% of respondents said they plan to settle for existing toys.
“As age increases, the share of those who do not buy anything increases. Analysts say 40% of respondents prefer to choose holiday decor both offline and online.
Former perfumer saidHow to create a “Christmas spirit” at home.