Franco-American cosmetics holding Coty asked publishers of English explanatory dictionaries to change the definition of the word “beauty.” It has been reported www.
With the #UndefineBeauty campaign, the dev is looking for ways to make the definition more inclusive.
“Especially now the examples given for the word “beauty” in the main dictionaries of the English language both set limits and exclude. [определенные группы населения]”, the company said in a statement.
So, according to Coty’s representatives, the dictionary example of the use of the word “beauty” in the word “She was wonderfully beautiful in her youth” needs to be changed because it publishes age discrimination.
“The campaign aims to urge dictionary publishers to rethink such examples and get rid of the latent ageism and sexism they now contain,” the authors of the paper said.
Coty CEO Sue Naby has sent a letter to the publishers of key English explanatory dictionaries seeking a redefinition of beauty. It is signed by the company’s board of directors and senior management.
previously from Burberry criticized for a photo of a topless model with scars from her breast.
Source: Gazeta
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