In a recent social media moment, TV host Ksenia Borodina urged her close friend Olga Orlova to hit unfollow on everyone across their networks. The comment surfaced in an Instagram update, a platform owned by Meta, a company that has faced government scrutiny and bans in Russia.
The suggestion came as Borodina listened to Orlova vent about the online chorus of haters and critics who often weigh in on personal choices, style, and public appearances. Orlova, formerly a frontwoman with the pop group Brilliant, has often faced public scrutiny over her lifestyle and the way she presents herself to the world. The singer admitted she sometimes wonders what it takes for someone to be treated with universal neutrality rather than judgment.
Borodina added that even on ordinary Telegram channels, she sometimes encounters posts that turn negative, offering a reminder that online backlash can filter into different feeds and affect a person’s sense of well being.
Her advice to Orlova was simple but pointed: unsubscribe from everyone, focus on sources you trust and enjoy, and steer clear of the noise that can distort perception. The idea is to curate a healthier digital space that protects attention from unconstructive comments and unwarranted critiques.
Olga Orlova rose to prominence after joining the pop ensemble Brilliant. In 2017 she began hosting the reality show Dom-2, a program that also featured her friendship with Borodina. The two have shared a long-standing bond, highlighted by moments of collaboration and mutual support. On May 13, 2023, Borodina became the godmother to Orlova’s daughter Anna, who arrived earlier that year on February 6.
Earlier in her life, Orlova spoke openly about Covid during pregnancy, reflecting the broader health discussions that intersect with public life and media attention. As these conversations unfold, both Borodina and Orlova continue to navigate the pressures of fame, audience expectations, and the evolving habits of social media consumption.