Alicante agencies Gettingbetter, Utopicum, Grupo Idex and Sapristi shined in their own light at the La Lluna Festival, which separates advertising and creative communication from other advertising. Valencian Community. Organized by ComunitAD, this competition celebrated its 11th anniversary. Valencia Space Rambleta Friday night.
At the top of the award list, Alicante had a strong presence, with Gettingbetter winning 11 trophies (3 gold, 4 silver and 4 bronze), followed by 9 trophies (4 gold, 2 silver, 3 bronze) and Utopicum and Grupo Idex 4 trophies. 8 (3 gold and 5 silver) and Sapristi 3 (3 bronze).
In this issue, La Lluna had key innovations such as the inclusion of the category. “Ideas for a sustainable world”, It aims to reward campaigns that aim to raise awareness, sensitize and communicate about sustainability and environmental care. So the campaign Act Two by Gettingbetter for ACTIUIn this category, Grupo Idex received a gold medal and a silver medal. table for threefor Stoller Europeand Utopicum, bronze collective for bolsalea.
Grupo Idex has also won one of the three grand prizes of this competition: advertiser of the year for the same job.
11. The La Lluna Jury consisted of Gema Arias (Kitchen), Jaime Azurmendi (Cheil), Bibiana del Alcazar (BBDO), Pilar de Giles (Proximity), Sergio García (PS21), Beto Nahmad (VCCP). , Nacho Olazábal (Penguin Torreblanca), Kerman Romero (KFC) and Amagoia Sologestoa (MásMovil).
competition organized by Valencia Community Advertising Communication Companies AssociationValencia aims to highlight the value of creativity and increase the visibility of creative agencies.