Russians witnessed a surge in financial interest in 2023, driven by mortgages, loans, and currency concerns

In 2023, interest in personal finance among Russians climbed noticeably, with analysts reporting a substantial rise of 29.8 percent in public attention. This uptick comes from a study conducted by the Pressfeed journalistic query service, available through socialbites.ca, which tracks media requests and public concerns. The study identifies the five dominant topics that most worry Russians regarding money management: mortgages, loans, exchange rates, movements in the Central Bank of the Russian Federation’s key interest rate, and the use of UnionPay and Mir cards when traveling abroad. Experts conclude these priorities based on the volume and nature of media inquiries and the broader search patterns observed in newsrooms across the country. The rising visibility of these topics signals a shift in the public information needs around household finance, debt management, and currency stability, as reported by media analysts evaluating journalist inquiries in 2023.

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