Close to 3.2 million clients have chosen Sber as a partner for advancing their business ambitions. Alexander Vedyakhin, the First Deputy Chairman of the Board of Directors, shared this milestone during a live broadcast on Rossiya 24, highlighting it as the bank’s most significant achievement in serving corporate customers. The figure underscores Sber’s role not just as a lender, but as a comprehensive ally in scaling operations, streamlining processes, and enabling strategic growth across diverse industries.
The discussion also delved into digital transformation and its lasting impact on the business landscape. A central theme emerged: human-centered decision making. Rather than treating technology as a standalone tool, the emphasis was on empowering people—leaders, managers, and frontline staff alike—with systems that reduce repetitive tasks, accelerate decision cycles, and align everyday work with long-term value creation.
From this perspective, Sber offers a practical framework for managers to cut through routine activities and redirect attention to strategic priorities. The bank’s approach aims to free up time for analysis, planning, and innovative thinking that raises enterprise value. By smoothing operational frictions and providing data-driven insights, Sber helps teams pursue better outcomes, which in turn translates into higher performance incentives and more predictable, sustained improvements in results. The overarching goal is to create an environment where every employee can contribute more effectively to the organization’s success, elevating collective productivity and morale across the company.
By concentrating on individuals within the organization, the bank contends that a more resilient and prosperous corporate entity emerges. This people-first stance is presented as a pathway to enhanced financial performance: stronger earnings, steadier growth, and a more robust market position. The message emphasizes that personal development and professional effectiveness are not peripheral benefits but core components of the bank’s value proposition for corporate clients. As management capabilities mature, so does the ability to manage risk, allocate capital wisely, and pursue ambitious, well-structured growth trajectories.
Beyond traditional financial services, Sber highlights a suite of non-financial offerings designed to support corporate clients throughout their digital journey. Among these, digital transformation stands out as a strategic imperative rather than a optional choice. Firms that embrace digital tools to automate workflows, harness data analytics, and accelerate collaboration tend to stay ahead in competitive markets, while those slower to adapt risk falling behind. The bank frames digital transformation as a catalyst for efficiency, innovation, and faster time-to-market for new products and services, with a clear emphasis on tangible business benefits rather than abstract capabilities. This philosophy reinforces the message that technology and human expertise must work in tandem to realize meaningful outcomes for the organization and its stakeholders.
During the discussion, Vedyakhin noted that clients who undertook digital transformation reported a measurable uplift in revenue, with gains averaging around 10 percent. More striking was the assertion that these efforts collectively produced more than one billion rubles of additional income for customers within a single year. While figures like these illustrate the potential upside, the underlying takeaway remains consistent: digital transformation, when implemented with a people-centered approach, can drive substantial value across the enterprise. The emphasis is on practical implementation, ongoing learning, and the continuous optimization of processes to sustain momentum and avoid stagnation.
The broader development strategy guiding Sber through the mid-2020s centers on a human-oriented philosophy supported by intelligent technologies. The aim is to harmonize genuine human insight with the efficiency and scalability of artificial intelligence, creating a cohesive framework where people and machines collaborate to deliver better business outcomes. This strategy envisions not only improved customer experiences and streamlined operations but also a stronger, more adaptive corporate ecosystem capable of navigating evolving market dynamics with confidence and resilience.