According to a Telegram channel report, the Wildberries company has begun to block the hitting points of ordering, known as PVZ, a move that has surprised observers and raised questions about how the service will function during a period of heightened tension between the company and its partners. The information suggests that these PVZ blocks are part of a broader shift in how orders are funneled, tracked, and fulfilled within the company’s sprawling network across major cities. This development has implications for daily shoppers who rely on the platform for quick access to products and for the logistical teams that keep the flow moving through dozens of distribution hubs. The channel notes that the blocks have altered the usual ordering experience, potentially affecting both new and returning customers who expect a seamless checkout process and dependable delivery windows.
Kristina G., who manages nine distribution points in Moscow and the surrounding Moscow region, described to reporters how the blockade has disrupted normal operations. She explained that residents in Moscow and neighboring areas found themselves unable to place orders during the period of the stoppage. In addition to the ordering disruption, reports indicate that all protesters temporarily lost access to the Balance tab, a feature that previously allowed users to withdraw income or manage balances. Although this loss appeared to be short-lived, it contributed to a sense of uncertainty among staff and customers who rely on the platform for timely financial workflows and earnings visibility. The situation underscores how critical consistent access to order placement and financial dashboards is to the user experience and to the business’s ability to maintain trust with partners and customers alike.
Earlier discussions involving a former Ministry of Industry and Trade were reported as taking place with Wildberries management. The central theme of those talks focused on enhancing the effectiveness of feedback channels for both partners and employees. Stakeholders indicated a need for clearer, more responsive communication pathways, rapid problem resolution, and a more transparent process for handling exceptions that arise during periods of policy change or operational disruption. The dialogue signals an awareness within regulatory circles that large platforms must balance business agility with accountability to workers, suppliers, and customers, especially when changes in policy or processing rules could impact everyday transactions and income streams.
On March 15, reports from several regional hubs described dozens of Wildberries collection points halting the delivery of packages as part of a broader strike against a newly introduced system of fines tied to the return of goods. The fines were tied to issues such as package condition or processing errors, and the action raised questions about how the company would manage reverse logistics and customer satisfaction when returns became more punitive in nature. The pause in delivery ability served as a tangible symbol of the friction between the platform’s risk management policies and the operational realities faced by the courier network. Observers noted that the move could influence consumer perceptions, potentially affecting trust in the platform’s reliability during a period of policy experimentation and adjustment.
Subsequently, on March 16, there were reports that common points of issue for exchanges tied to goods saw temporary halts as well. This interruption appears to be linked to the ongoing dispute over the new return-related fines and the broader strategy for handling exchanges, refunds, and quality control. The pause in these operations not only disrupted normal customer service workflows but also highlighted the fragility of logistical nodes that must coordinate between warehouses, couriers, and retail partners. Analysts and staff members reflected on the necessity of clear operational guidelines and sufficient contingencies to prevent cascading delays that could ripple through the entire distribution network and harm shopper confidence in the platform.
The prospect of addressing the retailer’s relationship with its employees has moved into the political arena, with plans to discuss the matter in the State Duma on March 17 in the presence of representatives from both sides. The forthcoming dialogue signals a willingness to bring the dispute into a formal legislative forum, where stakeholders can consider worker protections, fair compensation, and the overall governance of corporate policies that directly affect income streams, job security, and the reliability of the service offered to millions of customers. As this discussion unfolds, observers will be watching to see how the company responds to calls for greater transparency, improved feedback mechanisms, and a sustainable balance between business policy objectives and the practical needs of employees and customers alike.