Iberostar Cuba Expands Payment Options to Mir Cardholders
In Cuba, the Iberostar hotel chain is preparing to accept Mir payment system cards for hospitality services, as reported by TASS. This move signals a broader effort to modernize point-of-sale experiences for international travelers, including Russian guests who prefer Mir for everyday purchases and hotel expenses.
According to Alexey Torres Velasquez, the marketing manager for Iberostar in Cuba, the chain stands among the most technologically advanced in the region. He noted that payment gateways have already been upgraded and that internet connectivity across properties has shown improvement. Russian millennial travelers, in particular, place high value on reliable online access, and many continue to work remotely while on vacation. This trend shapes Iberostar’s digital strategy, ensuring guests can stay connected without interruption.
Velasquez expressed optimism about growth in the Russian segment of the market, highlighting that expanding payment options can help attract and retain these travelers. The ability to use Mir cards at Iberostar properties aligns with broader financial cooperation and convenience for visitors from Russia, a development welcomed by both guests and hotel operations.
To support this initiative, Cuban banks have begun displaying the Mir emblem on ATM screens, enabling Mir card withdrawals. This change makes cash access easier for travelers who rely on Mir for payments and cash needs, reinforcing the overall payment ecosystem at Cuban hospitality venues.