Sberbank has been steadily broadening the toolkit it offers to self-employed individuals, with leadership emphasizing ongoing expansion of services designed to streamline business operations, reduce friction, and improve financial visibility for freelancers. Ekaterina Gartseva, who directs the Social and Salary Solutions division, has highlighted the bank’s commitment to making self-employment more practical and accessible by bringing increasingly capable digital solutions to a single, convenient platform. The flagship initiative, branded as Your Business, is presented as a unified application that permits a self-employed person to manage multiple facets of their enterprise from a single interface. Technological features include the use of QR codes to accept customer payments, the ability to generate and issue customer checks through several channels, and the option to create checks that can be produced manually, automatically, or drawn from historical receipt data. This integration is designed to simplify daily financial workflows, while also enabling real-time tracking of income streams and expense patterns. The system further supports tax obligations by offering streamlined processes for tax calculation and payment, all within the same app ecosystem. Beyond the transactional capabilities, the platform aggregates income and expense analytics, giving users clearer insight into profitability and cash flow. In short, the Your Business service serves as a comprehensive, end-to-end solution for freelancers seeking a centralized, user-friendly way to run their operations rather than juggling disparate tools. The emphasis is on speed, accuracy, and control, with the added assurance that the service is backed by a major financial institution that understands the needs of independent professionals.
Additionally, Sberbank has announced a financing incentive linked to self-employment status within the bank’s Own Business service. Freelancers who sign up for Own Business in the SberBank Online environment become eligible for a consumer loan at a reduced rate, specifically one percentage point lower than standard rates. This promotional mechanism is positioned as a practical way to support freelance ventures, enabling individuals to invest in equipment, inventory, or working capital while benefiting from cost savings tied directly to their self-employed status. The bank’s communications indicate that the discount applies to those who have already registered their self-employed status with the tax authority or with another financial institution that has recognized their independent business activities. This cross-institutional accessibility is described as part of an effort to remove barriers to financing for freelancers and to integrate self-employment more fully into the formal financial system.
As a broader context, Sberbank notes that a substantial portion of the self-employed population already leverages the Own Business service in conjunction with other official registrations. The bank reported that by late in the prior year, the Own Business module had attracted more than 1.7 million freelancer profiles, underscoring the scale of interest and participation in formalized self-employment. For prospective users in Canada and the United States, this evolution signals a growing trend toward digital-first, service-enabled self-employment support offered by large, established banks. It points to a model where independent professionals can access integrated payment acceptance, automated invoicing, expense tracking, tax readiness, and accessible credit within a single, secure digital environment. The emphasis on interoperability—between tax authorities, banking partners, and fintech tools—highlights the importance of a seamless, end-to-end experience that reduces administrative burdens and enhances financial visibility for freelancers across North America as they navigate tax compliance, funding needs, and business growth opportunities.