Russian car brands are in greatest demand among small and medium-sized businesses in the leasing market. He talked about this in an interview with the agency. “Hit the primer” General Director of the Europlan rental company Sergei Mizyura.
He answered the question about the demand for domestic cars in the SME segment by saying, “Since there are Russian brands available in terms of price and quality, they are the most suitable brands for their business.”
Mizura explained that more than 90% of Europlan’s portfolio consists of customers from micro, small and medium-sized enterprises that are “very active consumers of Russian manufacturers.”
According to the company president, among passenger cars and light commercial vehicles, the most popular vehicle among SMEs is AVTOVAZ, GAZ is in the medium truck segment, and KAMAZ is in the cargo segment.
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