About 24% of representatives of small and medium-sized businesses in Russia surveyed by IFORS Research consider the use of “esoteric” tools useful, or rather useful, when making business decisions. writes about this “Kommersant”.
One-third of respondents have experience using such tools, and only 6% are disappointed with them. These people plan to reuse esoteric methods throughout the year in hopes of increased profits and sales.
The IFORS Research study was conducted among approximately 1,000 owners and managers of small and medium-sized companies in Russia. Esotericism was found to be a very common practice among entrepreneurs. 6% of respondents find these tools useful in decision making, 24% find them partially useful, and 70% find them partially or completely useless.
Women had higher confidence in the usefulness of esoteric tools (9% positive response), while men and women were equally likely to think they were quite useful (about 25% each). It is stated that a group that is relatively loyal to such practices often uses them in practice.
A previous study of the “MoySklad” cloud service showedHe said that the turnover of Russian small and medium-sized enterprises in the first half of 2023 increased by 19% compared to January – June last year.
Previously Mishustin in the name Avoid excessive optimism.
Source: Gazeta
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