According to the 2022 results, the Italian fashion house Prada increased its revenue by 21%, reaching a record-breaking 4.2 billion euros. published on your site
The increase in the indicator was explained by the revival of tourism and the increase in the demand of the company for leather goods, ready-made clothing and shoes.
The clothing manufacturer’s total retail sales rose 24%. On the territory of European countries, the growth was 63% – 22%, in America. At the same time, in China, the indicator decreased by 2% compared to 2021 due to the imposition of curfews against the backdrop of the coronavirus pandemic.
“More than offsetting the weak results in China due to COVID-19, we performed well across all product categories and geographies,” said Prada CEO Patrizio Bertelli.
Prada in the first half of October 2022 released Men’s white cotton alcohol tank top for $995. It is decorated with a triangular plaque on the chest, on which the logo of the fashion house is applied.