10 stores of the Belarusian analogue of IKEA may open in Moscow in 2023. About this TASS declaration Bulat Shakirov, Chairman of the Association of Shopping Centers.
Our union signed a cooperation agreement with Swed House, which produces products similar to IKEA, to open 10 stores in Moscow in 2023, up to an area of 1 thousand square meters. m,” said Shakirov.
According to him, 50 chain stores will open in Russia in the next few years. In addition, negotiations are ongoing for Swed House to become a tenant of Mega shopping malls.
He added that right now there is a good opportunity to fill the empty seats after IKEA’s departure. The Belarusian company has factories both in Belarus and in Russia, Kazakhstan and China. It produces household goods, furniture, textiles and other products similar to the products of the departed Swedish brand.
At the end of November, the newspaper Izvestia, referring to the Russian Association of Furniture and Woodworking Enterprises (AMDPR), WroteFurniture analogues from IKEA began to appear on the Russian market. According to Pavel Lyulin, vice president of the Association of Shopping Centers, with the departure of the Swedish company from Russia, Russian furniture manufacturers and suppliers decided to enter the online sales market and small retail chains – this was previously difficult due to the prevalence. IKEA in this segment