In the Russian market, winter tire prices continued to move upward over the course of the year, with an overall increase reported at 8 to 14 percent. This trend was highlighted in coverage by Kommersant, which cited data from the Honest Sign labeling system and commentary from the Center for the Development of Advanced Technologies. The findings reflect how pricing dynamics are shifting for drivers preparing for cold seasons, and they underscore how changes in supply chains, tariffs, and retailer margins can push consumer costs upward.
The data show that the average price for studded winter tires rose by 14 percent compared with the previous year, reaching 6.65 thousand rubles per tire. A rise of about 5 percent occurred in the most recent month alone, signaling a persistent upward trajectory. By contrast, the price of studless winter tires increased by 8 percent year on year, with an average price of 6.18 thousand rubles. These differences illustrate how choice between studded and studless compositions remains a key factor in consumer budgeting for winter mobility.
R17-sized tires are now priced higher than they were a year ago, and the rarer R20 category carries an even larger premium, costing roughly 12 thousand rubles more than twelve months earlier. Consequently, the nationwide average cost for a single tire nears 40 thousand rubles, a figure that captures both elevated wholesale costs and the evolving demand structure among Russian buyers. Analysts point to a combination of producer pricing strategies and shifting consumer preferences as drivers of this growth, with end-seller margins also playing a role in the final sticker price.
Earlier market observations noted a shift away from Western-brand car tires in favor of domestically produced or Asian brands, with Chinese and local labels increasingly filling shelves. Popular options include Sailun, Triangle, and Hifly, while domestic players Amtel, Cordiant, and Kama are frequently cited among the top choices in consumer surveys. This mix reflects broader supply chain realities and brand perception as shoppers weigh performance, warranty terms, and price against long-term durability in harsh winter conditions.
For residents of Moscow and other large cities, there is a clear sense of urgency as winter approaches, with many households already planning to replace summer tires. The timing aligns with practical concerns about road safety, handling, and compliance with local regulations that favor or require winter-rated tires during peak cold periods. Consumers are advised to assess tire size compatibility, tread pattern, and the overall condition of existing tires before making a purchase, as these factors influence both safety and cost efficiency over the coming seasons. [Citation: Kommersant; Honest Sign; Center for the Development of Advanced Technologies]