The Omoda brand has announced a fresh, attention-grabbing special series for the Russian market: the Omoda C5 crossover in a Trendy Red edition. This update comes straight from the brand’s official communications team and signals a deliberate push to highlight bold design within Omoda’s lineup.
According to the brand, the standout trait of the Trendy Red fastback crossover is its vivid red exterior, a color choice crafted to intensify the vehicle’s geometry and ensure the silhouette commands look-after-the-road presence. The emphasis is on how the hue complements the lines, angles, and contours that define the C5’s modern crossover profile. The communication notes that color plays a crucial role in storytelling on the street, helping the vehicle stand out in urban traffic and at display events. [Brand communications desk, Omoda]
In Russia, the Trendy Red variant of the Omoda C5 will be offered with front-wheel drive and will be priced in the Lifestyle package at 2.82 million rubles. The package bundles a 1.5-liter turbocharged engine delivering 147 horsepower and 210 Nm of torque with a continuously variable transmission. This configuration is positioned to appeal to buyers who value a balance of performance, efficiency, and comfort in daily driving, while maintaining a competitive price point within its segment. [Omoda press information, regional market briefing]
Looking ahead to January 2024, Omoda plans to extend the Trendy Red exterior color to all other trim levels, including all-wheel drive variants. This move will widen availability and give more customers the chance to opt into the striking color choice across the full C5 range. The broader rollout is framed as part of a broader strategy to expand color personalization while preserving the model’s core driving dynamics. [Corporate update, regional market notes]
Separately, the tire industry has seen notable activity as Ikon Tires announced mass production of summer tires under a new brand at the former Nokian Tires facility in the Leningrad region. The initial batch slated for spring 2024 will feature Ikon Tires alongside premium Ikon Autograph models and mid-priced Ikon Nordman lines. The move signals a broader shift toward domestic production capacity and brand diversification within the winter-to-summer tire transition cycle. [Industry briefing, Ikon Tires]
In related automotive development news, Geely has been reported to be testing a new rival to the Hyundai Staria minivan in China. While details remain under wraps, the test program underscores ongoing competitive dynamics in the minivan segment, where global automakers are continually exploring design innovations and new powertrain configurations to capture family-oriented and multi-purpose vehicle markets. [Industry sources, regional testing updates]