designers of the automotive portal Quto.ru share a look at how the French Renault Duster crossover could appear if it were rebranded under the Lada name. Based on the concept sketches, the model might sport a refreshed grille and a new steering wheel, with a different nameplate gracing the tailgate. There is also a possibility that the Lada badge would appear on the trunk lid.
the Renault Duster crossed into the European market in 2017, originally produced by Dacia. Sales in Russia began in 2021, marking a notable entry for the compact SUV in the domestic lineup.
according to Denis Pak, head of the Automotive Industry and Railway Engineering Department at the Russian Ministry of Industry and Trade, AvtoVAZ has the capacity to assemble a Duster under the Lada brand.
production of the Renault Duster under the Lada banner is planned to take place at the AvtoVAZ plant in Togliatti. The timeline for the start of manufacturing has not been disclosed.
reports indicate that Renault group assets in Russia may come under state ownership. In this scenario, Lada production would continue at AvtoVAZ facilities under the existing licenses, and the Renault brand would maintain a presence in the Russian market.