The BAIC BJ60 presents a design that blends rugged jeep cues with modern SUV styling, powered by a 2-liter turbocharged petrol engine paired with a 48V mild-hybrid system. This combination delivers a claimed 267 horsepower, aiming to balance off-road ability with on-road refinement. In the Chinese market, the BJ60 is positioned against the Tank 500 in the same size class, creating a direct domestic comparison for prospective buyers.
Dimensions place the BJ60 at a substantial footprint: length 5020 mm, width 1925 mm, height 1955 mm, and a wheelbase of 2820 mm. It sits slightly longer than the Toyota Land Cruiser 300, though the Land Cruiser 300 maintains a marginally longer wheelbase at 2850 mm. This sizing positions the BJ60 squarely in the mid-to-full-size SUV segment, offering a spacious interior without venturing into oversized proportions that can hinder urban maneuverability.
Within BAIC’s family lineup, the BJ60 sits above the BJ80 and below the BJ90, which is based on the prior generation Mercedes-Benz GLS platform. The BJ60 borrows a bit from several established SUVs, creating a hybrid design language. The illuminated grille that flows into the LED headlights evokes Jeep styling, the window line nods to the Toyota Land Cruiser, and the taillight design brings to mind the Ford Explorer, resulting in a distinctive, multi-brand-inspired silhouette.
Inside, the BJ60 can be configured with three rows of seats in white perforated leather, or alternatively as a five-seat model. The cabin features a digital instrument cluster and a 12-inch freestanding infotainment touchscreen. Optional or standard equipment includes a head-up display, a premium audio system, atmospheric ambient lighting, heated seating, and a panoramic roof, all contributing to a modern, comfortable interior experience.
BAIC states that the BJ60’s hybrid powertrain is capable of delivering roughly 1,000 miles of range and achieving a 0-60 mph time of about 6 seconds. The SUV employs four-wheel drive with a differential lock and a collection of off-road oriented systems designed to enhance traction, stability, and capability in challenging terrains. This combination suggests a focus on serious off-road performance while preserving everyday usability for Canadian and American drivers who value versatility and reliability in unpredictable conditions.
Pricing in the Chinese market has been announced, with five trim levels ranging from 239,800 yuan to 285,800 yuan. This places the BJ60 at a price point that is competitive with other mid-range premium off-road models, and it is slightly above the pricing of the Haval H9 in the same segment. The BJ60’s value proposition centers on a balance of performance, equipment, and the badge appeal of a modern BAIC SUV with modern tech features.
In terms of regional prospects, the BJ60 is positioned to appeal to automotive enthusiasts who prioritize capable off-road ability combined with accompanying comfort and technology. There is speculation about potential expansion into other markets, including Russia, where the brand has previously gauged interest in rugged, adventure-ready models. As with many crossover and SUV introductions in global markets, regional demand will hinge on local dealership networks, after-sales support, and the availability of spare parts and service infrastructure.
Note: This overview summarizes the BAIC BJ60’s stated specifications and market positioning based on early reporting and official information available from BAIC’s product announcements. Citation: carnewschina.