Russian automobile manufacturer AvtoVAZ on the “At the Factory” channel announced Naming contest for an all-new Lada model.
“The name should correspond to the concept of the car: “Stylish and practical, class B+ urban crossover that stands out from the crowd”, should be close and understandable to the Russian people, reflect their traditions, culture and language, should be written in Latin Harmonious, easy to pronounce and remember, as in Latin It is stated in the competition conditions that it must be “original (unique) in the Cyrillic alphabet, combined with Lada, consisting of a maximum of 6 letters”.
It was noted that offers will be accepted between October 18 and October 25, 2023.
Maxim Sokolov, president of AvtoVAZ in December 2023 statedIt was stated that the company plans to launch a new compact crossover based on Lada Vesta at the end of 2025. According to him, some of the audience targeting Duster will buy the Vesta B+ crossover. And part of it will go to Niva Travel.
Based on the Lada Vesta, the new crossover will be an upgraded version of the Vesta SW Cross station wagon. The model’s competitors in the Russian market will be the Hyundai Creta and Renault Kaptur crossovers.
Previously reportedIt was stated that sales of the new Citroen C3 in the European market will start in 2024.