Nothing smartphone sales increased by 246% in the first half of 2024 compared to the same period last year. If we compare the results of the second quarter, the growth was 693%. In this regard reports The FoneArena publication cites data from analytics agency Canalys.
The company introduced the Nothing Phone (2a) along with the Special Edition in the first half of 2024. The flagship Nothing Phone (2) was launched in July 2023. The company also introduced the Ear and Ear(a) wireless headphones with ChatGPT this year.
Compared to the same period in 2023, Nothing was the fastest growing smartphone brand in the UK, Japan, India, Saudi Arabia and Italy.
The Canalys research highlights the company’s focus on expanding its reach, with plans to launch nine products under both the Nothing brand and its sub-brand CMF by Nothing in 2024.
In the True Wireless Stereo (TWS) product category, the company achieved the highest growth rates in both the first half of 2024 (+331%) and the second quarter of 2024 (+769%) compared to the same periods in 2023. The company led the TWS market as the fastest growing supplier in France, the US, Spain, Italy and the Netherlands in the second quarter of 2024.
Previously in Russia started sale of new Xiaomi tablets.
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Source: Gazeta
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