The Generalitat Valenciana has given new impetus to one of the most acclaimed measures in the tourism industry. Subsidy announced to improve the contributions of hoteliers participating in the campaign Imserso will increase the amount. If the Valencia Administration initially committed to inject establishments staying in this program with a contribution of six euros for each overnight stay made by customers coming with the holiday plan of the Ministry of Social Rights, the amount will now increase to 6.70 euros. This is an aid in which the Valencian Government Presidency, with Ximo Puig at the helm, resolved the controversy that arose after the minister’s refusal. Ione Belarra reviewing prices to reduce the sector’s losses in the energy crisis and generalized inflation scenario.
The budget item allocated by the Generalitat to prevent hoteliers from giving up their participation in Imserso due to the conditions set by the Government was five million euros. With this economic injection, it is aimed to increase the price of the sector, which is determined as 22 euros per day per tourist staying full board. With the extra money injected by the regional manager, hotel industry employers will receive €28.70, a decision blessed by Hosbec.
The increase was made possible by the fact that Generalitat eventually allocated more than necessary to subsidize all hotel stays through Imserso. Therefore, this new distribution, which improves the quantities, was agreed upon, as explained by the Tourism General Manager. Herik Kampos. The industry will benefit from this outstanding contribution from stays from February 1 to December 31, and according to the general manager it is imperative that it continues on schedule during the 2022-2023 season.
“This assistance meant that the hotels had not been closed since Sunday, October 16th, instead tourists from Imserso would start coming in through the door. With the help of Generalitat, it is possible to assume a price per night without passing on to the customer the cost increases from the consequences of the war in Ukraine, which have been frozen since last year”, Campos values.
The balance from the Generalitat, thanks to this measure, More than 3,000 direct jobs saved. Meanwhile, the conflict between businessmen and the Government has been closed or at least postponed.
One million euros allocated for the next budget
In a scenario where the consequences of the war in Ukraine are uncertain, Consell has allocated one million euros to its 2023 budget in case the hotel industry needs to be rescued again due to Imserso prices. Prices to set for the next holiday program for seniors, 2023-2024, are still unknown, but whether Brussels will allow it to continue injecting aid for the energy crisis, Generalitat chooses to be far-sighted and reserve this item to be extended if necessary.