It’s not what it seems: A customer sues McDonald’s for their hamburger

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Justin Chimenti bought a Big Mac from McDonald’s and a Bourbon Bacon Cheeseburger he bought. Wendy’s it would be as big and juicy as advertised. Say what they weren’t and sued both fast food chains.

Chimenti sued McDonald’s and Wendy’s. scam customers with ads that make hamburgers look bigger than they are.

The proposed class action lawsuit filed in federal court in Brooklyn is similar to another lawsuit filed by the same three law firms against Burger King in Miami in March.

Raw meat in commercials

Chimienti, McDonald’s and Wendy’s they use undercooked meat in advertisements, show hamburgers as in between 15% and 20% larger what customers actually get.

The lawsuit claims the meat shrinks by 25% when cooked, citing a food photographer who works for McDonald’s and Wendy’s and says he prefers rare burgers because fully cooked burgers look “less appetizing.”

Chimienti, who lives in Suffolk County, New York, owns both networks. tangibly exaggerate the size of hamburgersWendy’s also inflates the number of ingredients.

consumer protection

“The actions of the defendants are particularly worrying at this time when inflation, food and meat prices are skyrocketing, and many consumers are struggling financially, especially low-income consumers.” McDonald’s and Wendy’s have yet to comment on the matter.despite requests for comment.

The lawsuit seeks unspecified compensatory and punitive damages for alleged breaches of contract and violations of consumer protection laws in the United States dating back to May 2016.

In a conference call with analysts on April 28, McDonald’s CEO said: Chris KempczinskiHe said low-income consumers are likely to face “increased value sensitivity” as rents and gas prices rise. Meanwhile, Wendy’s CEO, Todd PenegorOn May 11, he told analysts that “inflation has been noticed by consumers.”

Burger King, part of Restaurant Brands International Inc, has yet to formally respond to Miami’s lawsuit.

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