San Sebastian Festival to broadcast its opening gala live on TikTok

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this San Sebastian Festivalwill broadcast live and in vertical format, opening premiere via channel TikTok. As highlighted by the platform, “an unprecedented production that demonstrates the institution’s clear commitment to innovation and new forms of inspiration and entertainment”.

TikTok became the world’s leading partner 70th edition of the festivalIt will take place between 16-24 September. This is a “pioneering” deal as this is the first time Donostiarra Festival has associated itself with an entertainment platform in mobile format.

The San Sebastian Festival TikTok account (@sansebastianfes) provides access to a wide variety of content. exclusive content and moments before the celebrationas well as those that occurred during the competition.

The opening ceremony of the festival will be broadcast on TikTok LIVE on September 16 at 20:30 for the first time in history. You can also enjoy the red carpet starting at 19:30 before the gala starts.

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