Tuesday, January 23, 2024 was a day that marked the agenda of Isabel Díaz Ayuso, president of the Community of Madrid, and José Luis Martínez-Almeida, mayor of the capital’s City Council. Both leaders attended from Ifema’s pavilion 1 the presentation event of the future Madrid Formula 1 Grand Prix, the star bet that the two managements have taken a big step towards becoming a reality for the region today.
A few days before the opening of the major international tourism fair Fitur, which will be held this weekend on the same stage, Ayuso and Almeida took the stage to emphasize the benefits of the return, with the slogan ‘Welcome back to Madrid’. They predict that automobile competition will reflect on the city Annual economic return to the region of approximately 450 million euros Between 2026 and 2035, which is the year the event will descend on the capital.
They did this with José Vicente de los MozosPresident of Ifema Madrid Stefano Domenicali, Chairman and CEO of Formula 1 and Jarno ZafelliThe CEO of DROMO, the major private organizers of the event and responsible for publishing details of the circuit’s technical blueprint, is currently awaiting final approval from the FIA. was also available Angel AsensioThe President of the Madrid Chamber of Commerce has underlined the “wonderful news” and “opportunity for wealth and employment” that the return of Formula 1, almost 45 years after the last race, would mean for the capital.
8,200 direct business and media projections
Sports and entertainment as well as wealth and employment. The project that will bring Formula 1 to the Community will leave the region 8,200 direct jobs and “tens of thousands of indirect ones”, as the president of this Madrid organization explained during the presentation. if count tourists as much as: 120,000According to their estimates, the expected spend by visitors, 45 percent of whom are international, 30 percent from the rest of Spain and close to 25 percent from the region, is expected to be 600 euros, while the expected spend of international visitors is 600 euros. It will be 600 euros. 950 euros.
In total terms, Direct impact on the community will be 0.2% of GDP, Madrid City Council will account for 0.4% of GDPAs the president of the Chamber of Commerce detailed in his speech this morning.
Ayuso, Repeating this data also affected the media impact of the event, which will be followed worldwide. The president of the community stated: 400,000 spectators per day On average, they will watch the Madrid-based championship on television and also 50 million people will follow him on social networks. This alone means putting Madrid at the center of the international stage and entering the “23’s Club” venues that host F1, Ayuso said. “This is a tremendous opportunity to show Madrid’s capacity,” he insisted.
“The best F1 Grand Prix in the world”
Almeida started his speech by saying “Today is a historic day” and stated that Madrid “does not desire to host the Formula 1 Grand Prix”, but instead “Madrid wishes to host the Formula 1 Grand Prix”. best Grand Prix Formula 1 held worldwide“. An ambition where, in the words of the city councillor, the city offers the “best possible scenario” and at the same time an “innovative” circuit in a “perfectly unified” and connected urban environment.
“Madrid is an international reference point and this Grand Prix could not happen anywhere else but Madrid. We are very proud and I want to congratulate the Ifema management team for their amazing work,” said Martínez Almeida. The municipality makes it open to competition “best venue, best city, best organization and best track” The mayor reiterated that it was possible, congratulating Carlos Sainz Sr. on his fourth Dakar victory and thanking Domenicali for his trust in Madrid, before paying tribute to the 15 Spanish Formula One drivers.