Tell me where you’re from and I’ll tell you how much and what you spend your money on when you travel. And statistically speaking, a trader will not make the same box if a visitor walks through the door of the business. Chinesewho will leave an average of 1,260 euros in their shopping during their stay; Compared to 500 euro English or 326 euros French.
This is measured by a report prepared by World Travel Council and Tourism (WTTC) is based on 4,600 interviews with tourists from 24 different countries and was presented this Thursday at: Rock Village. The study X-rayed shopping tourism, one of the most rising sub-sectors of tourism. And there are people who go to Paris to visit the Eiffel Tower, others because they are crazy about Parisian fashion and intend to leave a fortune to local boutiques.
The economic contribution of this ‘shopping tourism’ is not small, and the report calculates that these visitors only left Spain in 2021. 2,428 million euros. A contribution that will likely increase as the 2021 data still show the obvious effects of the epidemic. His contribution to Spain’s GDP in 2019 was as follows: 5.127 million €. According to WTTC, Spain is the ninth country in the world where shopping tourism has the most weight in the economy.
looking for this quality tourist, or the study of the industry, which is said to have high purchasing power, encourages it to seek out emerging markets. And Chinese, Argentinian, Saudi or Indian, among others, who have money and want to leave their country to spend it, tend to do much more than Australians, Americans, Japanese or British, among others. The former spends an average of 741 euros per trip (not calculating the cost of airfare or accommodation), while the second spends 468 euros.
Food, cosmetics and jewelry
Although the study followed important differences, 1,260 € when shopping from the most lavish Chinese, even 326 euros of a French – the toughest of them -. Spaniards who travel to shop spend slightly more during their stay; an average of 347 euros. And they don’t spend it on the same thing. According to research, Chinese they prefer cosmetics and perfumes, Australians food and alcohol, indians visitors with clothing and accessories Arap emirates jewelries and watches, among others.
Another conclusion left by the WTTC report is that although many advertising campaigns try to capture tourists visiting the local stores of their lives looking for something different and a more ‘real’ experience, the majority of foreigners who travel ultimately go shopping, eventually going to the mall. Or over the artisan shops, street markets or other places, to the big streets with the flagships of international references and the ‘duty free’ feature of the airports.