Almost every organization approved to make economic projections has improved their growth forecasts for the Spanish economy in recent months. Weighbridge updated this wednesday examining consumer perspectives and the report makes clear that confidence in the country’s situation is improving at a pace not seen in a long time (almost on par with 2019). And despite everything, people are still not liberalizing spending. “It is obvious that inflation makes itself felt,” he sums up. analysis company in this document
On the one hand, this Kantar survey highlights that there is a 15-point gap between the assessment consumers made through the same survey just three months ago and their customers’ vision. local economy remains stable after recovering earlier this year. On the other hand, of these 1,600 people surveyed in mid-June, 54% were in favor. maintain consumption levels38% to reduce and only 8% to increase.
In other words, no matter how high the impression that the Spanish economy is doing well, it still seems unable or daring to free up consumer spending. It has also been approved by latest spending data with cards BBVACaixabank, which still outlines a 2% lower consumption level than the previous year and reflects a much lower increase in spending in June (4%) than at the beginning of the year (9%).
In this sense, Algoriscompany fashion analysis consumption at the supermarketit also published its analysis of the situation this Wednesday, with even more bleak results: In the penultimate week of June, the size of the shopping cart dropped 8%, the worst drop in months.
Bad time for big purchases
“The mix of ideas produced has its own characteristics. assessment of the economic situation of the householdalong with his improving predictions, he also suggested that it is a good time to realize big shopping” summarizes the Kantar report. According to this document, for example, a person’s intention to purchase carnail holiday LONG or a life insurance or for him House.
In any case, the company chooses to take an optimistic reading. “Although inflation uncertainty and if savings strategies are maintained, the report shows that households are learning to manage. complex economic situations“, amount Kantar Insights Spain Marketing Director, Theresa of Ledesma. The report concludes, “The time and behavior are now adjusted to face a wave of inflation.”
Algori concludes with a hint in this sense: “In addition to changing certain habits, for example make smaller purchases And increase the latency between purchasing and purchasing certain productsconsumer faces price increase change the brand mix and formats in various categories”.