If someone had said that a few years ago where they said itCitizens can receive the package they ordered by sitting on their seat.or send a foreign outfit you sold through an app to the same place where you can get your computer repaired, buy “trinkets”, or even do your weekly shopping, no one would believe him.
But is this heat”e-commerce“, popularly known as online commerce, booming in both Spain and the rest of the world. More and more people are ordering all kinds of things online and small businesses are seeing how their businesses are slowly disappearing; this would be a serious setback for cities with an aging population like Zamora. Like this, they constantly seek solutions to attract as many customers as possible.
One of those that has gained popularity in recent years, a collection or shipping point of packages For delivery companies like SEUR or UPS.
“It helped me meet a lot of people and attract an audience that would never have walked into my store,” said store owner Lucía Hernández. “Lucia’s Meal” On San Vicente street.
Customers come to deposit or pick up their packages and spend once there at Lucía’s store. “In the beginning the number of new arrivals was very noticeable. Now it has stabilized after a while”he thinks that being able to retain this new customer is a very positive thing as it is good news.
The process of being a collection or delivery point is very simple, “You look at the websites of different delivery companies, you sign up, and after evaluating the place they send an expert to decide if you are eligible for the service,” explains Juan Carlos González of his company. “IGS Informatics”It is located on Avenida de Galicia in the San José Obrero district. In other cases, though, it was the company itself that came into contact with the business, as happened with Fernando Marban in his tobacco shop on Calle de la Amargura.
This has proven to be an effective strategy for increasing customer traffic in physical stores.“One of the fashion platforms, Vinted, is largely responsible for the massive daily package traffic and making this service effective, everything helps,” explains Iris Rivera. “Mansion Flavors”, is located on Calle de San Blas. Because consumers who receive their packages from the local store also have the opportunity to make additional purchases at the workplace.
In addition, shipping companies’ packages to the store not only generate additional income, but also increase customer loyalty and increase the reputation of the business. Many consumers care about the convenience of getting their packages delivered close to their home or workplace.instead of sending them home and having to go to the courier company’s offices because they weren’t home at that time.
Generally, this alternative is gaining popularity. There are many people in Zamora who choose to offer this service, which benefits merchants by providing extra income, and also offers this service to consumers who come to the establishment simply to pick up their order and return home with a bar. The bread and three chocolates they didn’t plan to eat were Neapolitan, but the aroma of the place made them change their minds.