Juan Roig business school came to Alicante with a course for SMEs

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EDEMbusiness school, introduced by Juan Roig Leaving Valencia for the first time and he will give one Face to face courses in Alicante. Specifically, the center will issue a version of its program in the state’s capital. super premiumsan education aimed at self-employed and small entrepreneurs He said he plans to teach on Mondays from May 8 to June 23.

“At EDEM, we want to make an impact on society by helping companies create more jobs and wealth in the country. That’s why we wanted to give the self-employed and small entrepreneurs in the state of Alicante access to the Superpymes program. It is widely accepted in Valencia and already helped over 600 people to grow their business”, stated Elena Fernandezgeneral manager of the business school.

Center for now The only program they plan to develop in Alicantewaiting to see how it works, and there are no closed plans to expand its presence in the city or search for facilities in the short term. Roig confessed Possibility to review this during the final presentation of Mercadona’s results Marina de Empresas could be established in Alicante in the long term.

Headquarters of the insurance company ASV, where the course will be taught Hector Fuentes

Currently, this program that has, CaixaBank’s collaboration, will be held in the training hall. facilities owned by insurance group ASV It’s in Agua Amarga. As explained by the responsibles, Superpymes is very practicalQuickly applicable solutions in key areas such as business strategy, HE business model, leadership, communication, people, taxation, marketing, social networks or sales. In addition, the use of tools that can be put into practice in the companies of the participants are explained instantly.

“Superpymes teaches students to: create a strategyto identify their customers, think differently and ultimately be inspired. grow your companies“, emphasizes Elena Fernández. Additionally, the cost of the program is partially covered by the EDEM Foundation and EDEM patron CaixaBank, which facilitates access for those interested.

EDEM and accelerator and incubator Shuttle forms parts with the investment company angels, from the Marina de Empresas entrepreneurship pillar. It is an initiative of Juan Roig (Chairman of Mercadona), based in Marina de València, whose mission is to educate, advise and finance entrepreneurs of today and tomorrow, and a commitment to wealth creation, employment and promotion. an entrepreneurial culture

EDEM, headed by Hortensia Roig non-profit foundation It has a special structure whose mission is to train businessmen, managers and entrepreneurs and to promote leadership, entrepreneurial spirit and a culture of effort, thereby becoming a source of talent for society. Moreover 20,000 students It has been providing education in its classrooms since its establishment in 2002.

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