Russians start shopping online 30% more often

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In January-February 2023, Russians started shopping online one-third more than in the same period last year. This is indicated in the work of MTS Bank, reports DEA News.

“The withdrawal of Western brands from the Russian market in 2022 has also accelerated the growth of online commerce. According to the research, the number of online payments increased by 30% in the January-February 2023 period compared to the same period of the previous year.

Online commerce has reportedly gained active growth in recent years. This was facilitated by the coronavirus pandemic, according to the research.

It was noted that the number of online payments increased by 77%, while online orders in pharmacies increased by 36%.

“In the winter of 2023, Russians bought household goods and building materials online more often than in a year, the number of transactions increased by 48% and 41%, respectively,” the authors of the study said.

Earlier, it was reported that the volume of purchases of goods for pets on Russian online platforms has increased. decreased Compared to the same period of 2022, it increased by 15% in the January-February 2023 period.

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