The new Imserso travel competition for the next 2023/2024 season, approved by the Cabinet last week, andIt is of great interest that some of the main tourist groups in Spain are bidding for the new contract..
HE the estimated value for the next contract will be around 300 million eurosAs reported by the Ministry of Social Rights and the 2030 Agenda, this is 14% more than before, with destinations in Spain’s 52 provinces reaching 900,000, an increase of 70,000 seats over the previous season.
The current targeted program, a third extension that was finally disapprovedIt is in the hands of Mundiplan (Iberia, IAG7 and Alsa) and Turismo Social (Ávoris), who will resubmit them for new specifications as confirmed by Europa Press.
Specifically, Jacob Fernández, managing director of Mundiplan, confirmed the company’s intention to apply for the new program, bid for the three parts of the mainland coast, islands and inland tourism, and maintain the three companies forming the joint venture. .
Ávoris Corporación Empresarial has confirmed that it will take part in the proposal for the new competition: “We will be bidding again.With the confidence of the director of the program, as we have done for over 25 years,” he said.
Viajes El Corte Inglés does not exclude options
Viajes El Corte Inglés Group confirmed to Europa Press that appearing in the new Imserso program for the new season “doesn’t rule out any of the options”.
In addition, the company stated that its commitment is to offer the travel segment to people over the age of 60, “A service tailored to your needs and offering the best value for money”.
In line with this goal, the tourist group offers, in a complementary way to Imserso, the Vacation Club’s premium programs, national and international excursions with premium products, special experiences, exclusive restaurants and small groups to destinations such as Turkey. A wine route through Norway, Poland and Ribera del Duero.
On the other hand, it also participates in the Cultural Routes program of the Community of Madrid every year.
W2M and SOLTOUR confirm their participation in the offer
On the other hand, World2Meet (W2M) will bid for the new Imserso program. The Iberostar Group travel division has never tried to access Imserso trips before.
Lately, W2M signed an agreement to acquire 100% of Viajes Eroski. Grupo Eroski’s subsidiary, with an agreement reached last November; and introduced the new circuit operator Kannak, which offers a diverse, flexible offer tailored to customers’ needs to “revolutionize the circuit world”.
In addition, Tomeu Bennasar, CEO of Soltour Travel Partners, at a recent press conference to announce its alliance with TUI Iberia, assured that the tour operator intends to join the program.
“Imserso is very important not to be seen. We do not ignore this, as we have all the necessary assets to present ourselves.Thus, he emphasized that they see themselves as “possibility” even though “the program is very demanding in terms of volume and competitiveness”.
New “imserso” news
Among the innovations are the new pages of Imserso, the diversity of the offer will be expanded with the creation of 10 cultural circuits 19 new nature routes in the provinces of Albacete, Almería, Ávila, Cáceres, Castellón, Girona, Lleida, Tenerife and Toledo, and including the Sierra Nevada, Las Médulas natural park, Las Tablas Daimiel natural park, Ribeira Sacra or the Leitzarán Valley.
In addition, More than 1,000 places will be reserved for itineraries with literary, musical, theatrical or gastronomic cultural themes In areas of special cultural interest in Spain.
Factors mentioned by the elderly, such as increasing the number of accommodation in rooms for individual use and speeding up the processing of trips by adopting electronic registration so that users can accredit themselves in accommodation, will also be included in the new tender. showing identification documents.
On the other hand, as emphasized by Social Rights, the inter-regional balance will be maintained in the initial reservation of places by origin, so that anyone, regardless of place of origin, has access to any travel, accommodation and medical security. Therefore, they want to continue to promote active aging and ensure the fight against loneliness in this new season.