Minister Yolanda Díaz actively and passively demanded it, Carrefour tried it, and the issue was at the forefront of public debate for weeks, but months later Spanish supermarkets be convinced that limited price shopping cart Not a good idea. So they keep it for the next day France It announced an agreement between the government and the country’s major distributors in which they will sell hundreds of products at a lower-than-normal price in the second quarter of this year. they will definitely do Carrefour And intermarcheguaranteeing the availability of lots of up to 200 and 500 items at a discounted price yesterday.
And when faced with such a situation, the question became inevitable: So what in Spain? Resources from the industry large distribution Here they assure that the opposition of supermarkets resonates. First, because, according to them, the jurisprudence showed that such a measure worked against him. The government of Nicolas Sarkozy promoted this kind of basket in France ten years ago, in the opinion of these voices in the industry. lower quality product and as a result, in damage the reputation of supermarkets when consumers realize.
Second, one in discriminatory measure this excludes the entire population that does not usually shop at large supermarkets. “Another French much more concentrated distribution modelThere’s a wide variety of companies here, and there’s a lot of people who shop at small businesses, especially in the countryside,” commented these sources. according to them, such a measure greatly reduces their competitiveness.
In addition to all this, wide distribution adds that lowering the price of a number of products on supermarket shelves will leave them alone in the market. struggle to make the shopping cart cheaper. “Who will pay if prices are frozen?” they insist.
Actually, one of the posts that was planted a few weeks ago Minister of Agriculture, Fisheries and Food, Louis Planas, After consulting with figures representing various parts of the food value chain, it became clear that this is indeed everyone’s problem.
However, Planas rated it positively yesterday initiative of the French government. At the opening of a meat fair in Madrid, this head of Government encouraged Spanish companies to “propose similar initiatives” there. Food Chain Law and not to your detriment industry nor producers“, qualified.
Because for example in this case milk productionThe situation is so delicate that, according to ‘El Economista’, The largest producer association in Spain, agaproleHe warned that as the price continued to drop, he would have no choice but to ask the partners to start slaughtering the cows.