Together with Dialog, the Russian Ministry of Education will develop an exemplary public service methodology for educational institutions. Andrey Tsepelev, Deputy Director General of ANO Dialogue Regions, voiced this at the Dialogue Expert Council.
It was noted that the development of the official pages of educational institutions was discussed at the event. Participants noted key problematic issues and formulated ways of solving them. Therefore, major ways include motivating managers and developing engaging content.
According to Tsepelev, based on the recommendations made, the Regional Management Centers, Dialogue departments, together with the ministries of education, will hold training seminars for administrators of public schools and kindergartens throughout Russia.
As Russia’s First Deputy Minister of Education Alexander Bugaeva noted, the maintenance of state-owned public pages has become an indispensable tool for positioning the school and educational work on the Internet. According to him, they are a good transmission of a positive and educational agenda.
“Social networks offer us great opportunities to create a comfortable and safe Internet environment for schoolchildren, their parents and teachers. Therefore, it is not enough just to publish official information, you need to approach this issue creatively and involve the young people involved: both schoolchildren and young teachers.
According to VK, the number of official pages labeled as “state organization” in the education sector exceeded 64 thousand. Rustam Khaibullov, VK Vice President of Strategic Projects, said communities are adjusted to people’s wants and needs.
“Every manager should understand the values and potential of the people of the state, especially in the field of education, which has always been a great field for creative work. VK provides communities with a variety of engagement tools to make content in the community more engaging for viewers: polls, clips, videos or direct lines.