follow it’s raining fines European Union (EU) to tech giants. it was thursday France 5 million euro fine TikTok due to the related shortcomings user data tracking not complying with community regulations.
The National Commission on Informatics and Freedoms (CNIL), the French data protection regulatory body, has ruled that the popular vertical video app owned by Chinese company ByteDance makes it harder for users to refuse to monitor your online data. activity through the use of ‘cookies’. It was also discovered that TikTok does not provide enough information to users about how the data it produces with their behavior within the platform is used.
The agency’s decision It only affects the tiktok.com web portal, not apps for smartphones that are much more common among users.
‘Cookie’ or ‘biscuit’ is the name of the data file a website sends to your computer every time you connect. This allows you to save your passwords and remember your settings, but they also track and record habits Basic data that allows advertisers to send ads to you when the user enters that page.
What does EU law say?
The General Data Protection Regulation (GDPR) is the leading EU law, passed in 2016, that ensures the proportionate and respectful treatment of European users’ data. This legislation dictates that all web pages operating in the community zone must seek the consent of Internet users to be tracked using ‘cookies’. For this to be fairly possible, these sites must the possibility of both accepting and rejectingwithout applying techniques that facilitate the first option.
TikTok fined this Thursday small compared to those held against other big tech companies. Without going any further, on December 22, France fined Microsoft €60m for not giving users of the Bing browser the option to oppose the use of advertising ‘cookies’.