‘Aruser@s weekend’ won’t be back Sixth See you next year. The Atresmedia chain announced this Wednesday that Qatar takes vacation during 2022 World Cup Presented and directed by Alfonso Arús, Saturday afternoons, a time to mingle with Christmas.
In a press release sent to the media, the audio-visual group places the program’s return in the Saturday afternoon range at the beginning of next 2023.
LaSexta’s decision came after ‘Aruser@s weekend’ records a new maximum in viewer data. The Alfonso Arús format has maintained a positive trend since its September premiere, recording a 5.6% share (578,000 average viewers) and 4,398,000 unique viewers last Saturday.
In just two months, Alan managed to increase viewership by one percentage point (5.0%) for this Saturday episode on LaSexta. compared to the average the chain was holding at the time in 2022. This translates to a +25% increase in the channel’s audience.
This good development coincides with the success of “Aruser@s” on LaSexta mornings. The LaSexta show took the absolute lead for 6 months in a row, recording an audience share of 18.2% in October, its best monthly record ever.