FranceDespite some minor periods in which it was developed by the United States, it has been the first customer of ‘Tile of Spain’ for many years; It remains the market of the future for the ceramics industry because there is a big trend. home repair“, as underlined in the report by ICEX on the ceramic tile market in France. This trend is based on two very specific factors, as noted in the study cited above: “On the one hand, this is due to isolation and the population’s desire to enjoy the home. latter, some tax benefits Encourage the renovation of old homes that support the French energy transition.” Therefore, there is a great demand for wall and floor tiles that can be easily installed and are often found in large areas.
Concerning the boom in home remodeling, “the French desire to enjoy the open spaces of their homes” also stands out notably. Therefore, the most sought-after ceramic tiles are those suitable for terraces and swimming pools. Also, editing France pushes isolation of newly built homes therefore, from ICEX “a possible promoting the demand for ceramic tiles suitable for radiant floors that improve heat conduction”. Another aspect to consider in order to continue growing in France is the “existing ecological awareness in the country”. The French value products that support environmental protection and are considering buying them. Therefore, ecological in this market It is becoming more and more important to offer ceramic tiles with a composition.
Concerning trends of an aesthetic nature, it is also underlined that the French market is “very similar to the Spanish market” and that there is a great demand for stoneware and large formats. “Thus, the industry is directing manufacturers’ offer to higher value-added parts that increase profit margins in a price-historically competitive industry,” the statement said.
80% of the ceramic tiles consumed by the French are for the renovation of terraces and swimming pools. The most requested formats are 60×60 and 45×45 cm. There is a huge increase in demand for large formats: 70×70, 120×120 and 45×90 cm. The most used ceramic tile formats in France are 20×50, 20×60 and 25×40 cm. It should be noted that XXL tile formats are still in low demand in the French market: only 3.9% of the total.
The ICEX report states that Spanish ceramic products, both wall and floor tiles, are “attractive to the French.” In this sense, it should not be forgotten that the first destination of this Spanish export, which increased by 28.9% in the January-July 2022 period compared to the same period of 2021, is the French market. Likewise, Spain is the second largest supplier of ceramic tiles. from France.
good horizons
Good prospects for the future and A market volume of 116 million square meters is foreseen for 2025, this means a 5% increase compared to 2022. The average price, which falls in the range of between 5 and 20 euros per square meter, is also expected to rise and the market value to rise to 1,194.2 million. euro in 2025. energy and raw material costs can dampen the good expectations that have happened so far”.
France offers a ceramic tile trade balance in 2021 with a deficit of 1.019 million euros, exports of 50 million euros and imports of 1.069 million euros, with a coverage ratio of 4.8%. Main export destinations include Italy and Switzerland. Spain ranks tenth among customers with a turnover of 618,000 Euros. The country is also France’s second supplier of these products after Italy and imports from France reaching 293.5 million euros in 2021.