Originally a provincial character, HOSBEC changed its name in 2011 after years of continuous expansion. «Valencia Community Hotel and Tourism Operators Association» and thus changes the scope of action.
organization responsible, innovative, determined and with indisputable regional structure and in its growth process, HOSBEC pursues one goal: the defense of tourism and the hotel and tourist accommodation industry, as Federico Fuster stated on the day of his appointment as the new president of HOSBEC.
This allowed him to be one. main business associations in the country and most important in the tourism sector in the Community of Valencia, therefore its presence in the main discussion and decision forums is always necessary and its opinion is essential in the development of tourism policy.
HOSBEC is present in major national business organizations: it is a member of the CEOE and The only employer in the Valencian Community, part of the Spanish Confederation of Hotels and Tourist Accommodation (CEHAT). HOSBEC is also present in the main socio-economic, commercial, touristic and political institutions of the Valencian Community.
A team of people for consolidation
One of the main pillars of HOSBEC is its multi-disciplinary team of people, always following new trends in the industry to guarantee the best service to its partners.
In this sense, there are four main areas:
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Communication and Marketing
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HOSBEC Health
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Big Data and Innovation
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Quality and Projects
Nowadays 13 people make up the HOSBEC teamunder the leadership of its general secretary, Nuria Montes, and adds the most recent addition, Victoria Puche, as general manager.
A necessary expansion
The creation of new brands has allowed HOSBEC to increase its brand. representation in different fields and regions Key for the Community of Valencia’s tourism sector.
Following the regional expansion strategy, HOSBEC Valencia It was established in 2017 with new subsidiaries that it constantly added to its structure in 2017. 37 tourist accommodation today.
chapter in 2018 HOSBEC Altur Castellon it integrates with the former hoteliers association in Castellón. With this agreement, HOSBEC begins to represent the province of Castellón, thus becoming the first commercial establishment on the peninsula. It currently has 30 stores.
2022 ends with definitive consolidation with new chapter in the Valencian Community HOSBEC AlicanteThe alliance with hotels in the city of Alicante began on 9 November with the visit of the mayor and vice-mayor as the city’s heads of tourism.
Historically, the Association has had a large weight in the housing offer represented in the province, but now strengthen its presence in and around the city Undoubtedly, these areas, which have unique features and needs, add more value to accommodation.
becomes HOSBEC Main hotel and tourism association of the Valencian Communitywith more than 100,000 accommodations represented across the region and positions it as a benchmark nationally and internationally.
challenge now To consolidate its presence in three cities decentralized and autonomous to guarantee a strong, unified and structured sector, but also to meet the different sensitivities and needs of different tourist products.
HOSBEC Business: New products for new opportunities
this MICE tourism It is characterized as a dynamic element of tourism and its main reasons are; deseasonalizationeconomic impact, job creation and positioning the target.
Aware of its evolution, HOSBEC decides to bet on MICE tourism. key industry in big cities but it is also booming in other traditional holiday destinations, and it does so with the creation of the brand. HOSBEC Business.
Through this new product club, HOSBEC aims to position its hotels and the Valencia Community destination in the tourism sector for meetings, congresses and exhibitions. active role of employers in the main socio-economic, business and tourism institutions.
One of the main tasks carried out by HOSBEC Business has been to combine and filter all these accommodations that can promote convention tourism in the Valencian Community.
Currently owned by HOSBEC Business 40 hotels32 of them are for the MICE market, 8 for the Business market, and it has a total of 6,900 rooms and 189 meeting rooms, as well as rooms suitable for all kinds of events.
owned by the province of Alicante 23 connected hotels It has HOSBEC Business (18 MICE and 5 Business), Valencia 10 (9 MICE and 1 Business) and Castellón’s 7 businesses (5 MICE and 2 Business).
HOSBEC Business has participated in different communication actions by attending fairs and special events. IMEX Fair in Frankfurt or IBTM World in Barcelona.
Consolidation figures
Currently, HOSBEC has 320 subsidiaries of tourism companies:
- Benidorm – 55,629 beds, 115 hotel businesses, 34 touristic apartment management companies, 8 campsites and 10 more companies related to the tourism sector.
- rest of the province of Alicante –31,746 beds, 57 hotel businesses, 15 touristic apartment management companies, 13 campsites and 3 more companies related to the tourism sector.
- province of Valencia – 8,523 beds, 35 hotel businesses, 1 touristic apartment management company and 1 camping area.
- province of Castellon – 8,805 beds, 28 hotel businesses and 2 touristic apartment management companies.