The design of the popular Shopping carts produced by Rolser It attracted the attention of those in charge MoMAprestigious new york museum of modern artdecided to add one of its models to its product catalogue. A real support for Company based in PedreguerIt sees the quality of its products recognized in this way, as well as its commitment to sustainability and environmental responsibility.
The car that Rolser designed specifically for MoMA corresponds to the ECO I-MAX 6L model in dark blue. As the company explains, the museum’s main criterion when choosing a new product is based on whether the product has or not. design as well as the ability to solve everyday problems. In other words, they combine functionality and style.
In this way, the company guarantees that the model in question has been tested “carefully”. Designed to meet the needs of New Yorkers“offers essential features like its six wheels, which are essential to face multiple challenges flights of stairs features of the city, metre to the entrance of the houses.
It is also an ecological model because it is produced from the material of the bag. 100% recycled Products such as polyester from plastic bottles and recycled cotton offer ample space for carrying groceries, taking clothes to the laundromat, or enjoying a day out with a picnic.
Besides this exceptional value, the trolley includes all the characteristic comforts of the Rolser: folding version for efficient storage, multiple pockets, drawstring closure and aluminum chassis with hooks for attaching other small capacity bags. This product is available now at the museum’s two stores in New York.It is located in Soho and 53rd Street and on their website.
Pleased
“We are pleased to have one of our shopping carts at MoMA. Recognition of Rolser’s vision combining design, quality, functionality and sustainability. “Our products embody the spirit of well-designed and socially responsible objects in the MoMA collection, and this success reinforces our commitment to providing solutions that are not only practical and elegant, but also respectful of the environment,” said Rolser CEO. , Mireia Server.
Rolser’s interest in the environment and sustainability Spanish Network of the Global CompactIt is encouraged by the United Nations. This commitment is supported by awards such as the “Eco Choice Award” received at the 2019 edition of the NY NOW specialized fair in New York and the “Red Dot Award” awarded to the Clec Termo Eco 8 Plus model in 2022. The first 100% recycled and recyclable car on the world market.
Roller already We have been producing cars for 60 years It made the purchase at its facilities in Pedreguer, where its 21,000 square meter factory is located. of the company 60% market share According to the data of the consultancy firm GfK, the annual sales of this product in the Spanish market exceeds 20 million.