laSexta cancels Ana Pastor’s weekly edition of ‘El objetivo’ after 10 years

The audiovisual group’s decision will not affect the branding of the program, which will continue to be featured on laSexta, as it will continue to be used in future specials. depending on current. As Yotele learned, they will not have periodicity is fixed and will not only be linked to selection processes, but will promote both content and guests.

‘El objetivo’ wasn’t having its best moment on the la Sexta grill. Although they wanted to bring a new breath by moving the program to Wednesday nights, the truth was that the void was shaken in the last season. between a maximum share of 4.4% and a minimum of 2.1% in the premiere.

This cancellation also marks a new professional stage within Atresmedia for the Ana Pastor. According to the aforementioned media, the journalist introduced the group from San Sebastián de los Reyes (Madrid). two ambitious ‘premium time’ projects although there is currently no scheduled date for its premiere, which has already been confirmed.

Pastor arrived at Atresmedia in 2013, just months after the RTVE board of directors at the time. After his victory, he gave up being the host of ‘Los desayunos’. PP in general elections. His first project was ‘El objetivo’, a program in Spain that introduced the ‘Fact-checking’ journalism technique that looked for errors, ambiguities, lies, lack of precision or inaccuracies in any politician’s statements and achieved 14.9% screen share. and an average of 2,622,000 viewers at its premiere.

Pastor, the recent history of Spain, ‘Where were you then?’ and that of the Spanish monarchy with ‘Los Borbones, una familia real’, as well as presenting several electoral debates alone and with Vicente Vallés.