Who hasn’t dreamed of working at Google, Microsoft, Apple, Adobe, Zynga or Zoom, among others? Who refuses to rest during breaks, go to the gym, eat free food, or even take their pet to the office? These and many other benefits are benefited by technological multinational companies, such as motivation, development, productivity, etc.

But what is Man and Culture? Basically, this is the way Human Resources Departments are now called. Although its establishment began in the middle of the 19th century due to the dissatisfaction of workers and businessmen, especially in the United States and Europe, the reality is that these departments have undergone many changes since their inception. . For example, from being called “Welfare Departments” and focusing solely on disciplinary action and compensation systems, until gradually we began to explore new formulas for studying salaries, hiring and productivity.

Frankly, it has been more than a century since its first steps, and now, thanks to new business models, technology and personnel qualification, “People and Culture” has become a fundamental pillar for engaging with motivation and well-being in the strongest companies. – to include ideal profiles, increase motivation and productivity, eliminate a bad work environment and ultimately manage the common good. On average, the United States and Canada are the regions of the planet where video game studios and developers pay the best salaries, but fortunately, you don’t have to travel to other countries to find the perfect job.

The interactive entertainment industry in Spain has a growing influx of companies in the tech sector, placing greater emphasis on workforce diversity, multiculturalism and generational differences, at least this is evident from the “State of the Gaming Industry” figures. 2022”, presented by GDC and specifies Microsoft, Apple and many other companies based in Spain. Product Madness, for example, hired over 100 qualified people in a year in Barcelona and provided its employees with social events, premium bonuses (private health insurance, gym), extra holidays and a great office experience. even fruits and vegetables that are shipped to employees’ homes every month.

Promoting development to improve people’s lives and anticipate needs is one of the main challenges facing their divisions, and they have a key strength: the ability to create quality jobs with incomes well above half the Spanish salary. With a staff of young professionals (more than 80% of the staff are between 25 and 45 years old), they all achieve almost the same ideals: professional and emotional stability, flexible hours (within certain margins), hybrid work, inspiring challenges and growth environments, Engage in flourishing with colleagues of any background, sexual orientation or religion, and a good work environment where everyone feels comfortable and happy in their job.