The VK Video platform is ahead of YouTube in terms of the number of views on smartphones.data VTsIOM.
VTsIOM found that smartphones and personal computers, as well as laptops, are the main devices on which Russians watch video content. On smartphones, VK Video is in first place (65%), while YouTube is in second place (60%), followed by Zen Video (54%), NUUM (54%) and Video in Odnoklassniki (50%).
The most popular among Russians are movies and TV series (56%), news (53%), humor and entertainment content (51%), education and science (49%), hobbies and hobbies (48%), music (45%) It is located. ). Travel videos – 38%, videos about technology and gadgets – 26%, beauty and health – 25%, economics and finance, psychology – 23% each, computer games – 22%.
According to the survey, users say that YouTube (25%) and VK Video (20%) are the fastest in terms of video upload speed, while RUTUBE (8%) ranks third.
2,000 Russians aged 14 and over participated in the online survey.
Previously named Zoomers’ and millennials’ preferences in video content.