The startup called Nothing, known for its smartphones and headphones, has put the beer on sale. For now the drink is only available to buy from the website in the UK. brand.
The beer from the technology company was first recognized on April 1, 2022. Later, an image of a minimalist beer can with the brand logo and the words Beer (5.1%) appeared on Nothing’s social networks. Netizens perceived this broadcast as an April Fool’s joke.
However, in October 2023, a press release was published on the Nothing website announcing the start of sales of a hop-based beverage produced in conjunction with the brewery Freetime Beer Company. Unfiltered rice beer beer is sold in a pack of six cans for £ 20 (about 2.4 thousand rubles).
Nothing intends to increase the number of countries in which Beer will be sold (5.1%), but a list of these has not yet been provided.
Nothing was founded by OnePlus co-founder and former chairman Carl Pei. Investors in the new brand include iPod creator Tony Fadell, Twitch co-founder Kevin Lin, Reddit CEO Steve Huffman and popular blogger Casey Nystet.
Formerly sub-brand Nothing showed The first Apple-style smartwatch is the CMF Watch Pro.